Your series of interactive training sessions with our team have proved transformative in our bars operation at the hotel. Spirts revenue has increased +19% through up-selling and cocktail revenue is up +34% post training
Giacomo PieriOperations Manager, Michaelangelos Group
5 Hospitality Training Courses Available
In-Person Hospitality Training
- Bar Excellence Training
An entry level course that empowers hospitality teams with an incredible skillset for success. Elements include: Service Consistency, Guest Engagement, How To Upsell Fluently in Conversation, Cocktail Confidence and Exquisite Garnishing. Four hour course, 100% interactive throughout, held at your location and tailored to your hospitality operation.
Enquire Now - Advanced Mixology Training
An advanced level course for bartenders with 2+ years experience, this course elevates technical ability in molecular mixology and cocktail theatre so attendees can delight guests with WOW factor memorable and instagrammable moments. Skills learned include: Glycerine bubble art, cocktail spherification, cocktail gels, flavoured foams, scented mists, deconstructed cocktails, fire presentation, colour changing elements, craft ice designs and the art of cocktail storytelling. Four hour course, 100% interactive throughout, held at your location and tailored to your hospitality operation.
Enquire Now - WSET Level 1 & 2 In Wine
A globally recognized wine certification, WSET Level 1 and Level 2 are entry-level and intermediate qualifications. Level 1 is for beginners, covering basic wine knowledge and tasting. Level 2 builds upon that knowledge, exploring wine regions, grape varieties, and wine styles in more detail to empower attendees with the knowledge to confidently describe and sell wine. Held at our WSET approved training centre, these structured courses include lectures, tastings, and a written exam.
Join Waiting List - WSET Level 1 & 2 In Spirits
A globally recognized spirits certification, WSET Level 1 and Level 2 are entry-level and intermediate qualifications. These are introductory and intermediate qualifications for understanding and appreciating spirits. Level 1 provides a foundation in production, styles, and basic tasting. Level 2 builds upon this knowledge, exploring production methods, raw materials, serving practices and cocktail inclusion to empower attendees with the knowledge to confidently describe and sell spirits. Held at our WSET approved training centre, these structured courses include lectures, tastings, and a written exam.
Join Waiting List - Master AI Skills For Hospitality
A brand new course designed to equip hospitality teams with the knowledge and skills to utilise AI technologies to improve guest experiences, enhance operational efficiency, and drive revenue growth. Three hour course, 100% interactive throughout, held at your location and tailored to your hospitality operation.
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Ready to Elevate Your Bar?
If you have completed an in-person training course, you can access our on live learning portal to download your certifate and view bite sized 'how to' video to further finesse your skills.
“Thanks for all your help, we have already placed your recommendations into process to run a seamless service. You have been great help with generating the desired guest engagement experience and the bar team at The O2 have really learned a lot under your coaching”
Alex Stephanopoulos
The O2 Arena
Meet Murdo MacLeod, A Master Mixologist That Fizzes With Passion & Expertise
An effervescent presenter and drinks industry personality, Murdo's journey began at Bacardi, progressing to Senior Training Manager. In a single year, he trained over 5000 bartenders in creative mixology. A hop over to Britvic as National Manager and then in 2011 he launched his own multi award-winning pop up cocktail service that went on to serve cocktails to over 2 million event guests in every continent worldwide across a decade, with a client base spanning Lamborghini, McLaren, Google, HNWI, celebrities and royalty. Following his passion he now heads up Bar Excellence, empowering bartenders with an incredible skill set for success, teaching them how to be super engaging and jubilate knowledge that delights and excites on all levels.
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“We requested the help of Murdo MacLeod to coach or teams in service consistency, cocktail theatre & enhanced guest experience around the drink service. We are thrilled with the results, both In terms of finanical analysis and guest experience feedback”
Ashleigh Fenwick, Learning & Development Manager, Inn Collection
Support is tailored for each independent bar or group of bars
This service is led by Murdo MacLeod, an effervescent drinks industry name with over 25 years experience. His knowledge and contacts span roles within Bacardi, Britvic, Pepsico, working on NPD teams launching new spirits, managing on-trade sales teams, international and he has also trained over 5000 bartenders in cocktail theatre and first class hospitality service
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